I agree that alienation is a factor, but I've argued that alienation is part of personhood. Some personality types are better at handling existential alienation than others. Hence, the perennial conflicts between mainstream and countercultures.

https://medium.com/grim-tidings/if-youre-conscious-you-re-alienated-81c7565594e3?sk=912a6ba4c033b8b22e4b4d19f88cbb9e

https://medium.com/grim-tidings/personhood-as-the-pinnacle-of-alienation-c7fe529a7c67?sk=ad61e69871ab93477c0eaee3168de12a

https://medium.com/grim-tidings/youre-either-free-and-alienated-or-enslaved-to-physics-or-society-330928491d0d?sk=242767d619583148a21c82ac8527bcde